The TUDOR Timeline

First registed by the “Veuve de Philippe Hüther” company on behalf of Hans Wilsdorf in 1926 and later registed under his own name in 1936, Hans Wildorf named the Tudor brand after the historic English Tudor period.

1946 saw 'Montres TUDOR SA" (Tudor Watches) created in Geneva with the first TUDOR Oyster model being launched in 1947.

1948 saw the first advertisiments dedicated solely to the TUDOR brand appear in papers nationwide.

The TUDOR collection begins to grow with the addition of the TUDOR Oyster Prince Line in 1952, raising the brands precident within the watch world. 

1954 showed TUDOR and it's relationship with the armed forces through the launch of the TUDOR Oyster Prince Submariner. Certain versions of the model of which went to the US Navy in the 1960s and also to the French Navy (Marine Nationale Francais) between the 1960s and 1980s. 

TUDOR Oyster Prince

1957 to 1971 saw the introduction of 3 new statement pieces to the TUDOR family including: TUDOR Advisor, TUDOR Oysterdate Chronograph and the TUDOR 'Montecarlo' Oysterdate  Chronograph.

1976 saw a first for the brand with the introduction of it's first self-whinding chronograph, the TUDOR Prince Oysterdate with the Prince Date Chronograph coming along several years later in 1998.

2007 saw the biggest shake up within the brand with it's international relaunch and saw new new collections added to the brand in 2009: The TUDOR Glamour and TUDOR Grandour lines. 

2009 also saw the beginning of a great partnership between TUDOR and Porsche Motorsport as they are selected to be the "Timing Partner" which lasted until 2011

2010 saw a mass introduction of several new lines including the launch of the TUDOR Heritage Advisor and TUDOR Fastrider Chronograph models. 2010 also saw the launch of the new TUDOR Grantour line and introduction of a Fly-Back Chronograph  as well as the launch of the TUDOR Clair de Rose line and the “Watch your Style” campaign. These new additions to the TUDOR family and new marketing campaign expanded the brands audience and, in response, the brand became a one of the firm favourites of watch lovers.

Increases in popularity also saw the new 'Timing Partner' partnership between TUDOR and Ducati in 2011.
2011 also saw the launch of the TUDOR Heritage Black Bay and TUDOR Pelagos divers’ models.

2013 saw a new and exciting collaboration with the FIA World Endurance Championships (WEC) as “Timing Partner” as well as the launch of the TUDOR Heritage Chrono Blue, TUDOR Fastrider Black Shield and TUDOR Glamour Date 26 mm models

The new collobaorations continued in 2014 with the International Motor Sports Association (IMSA) as “Entitlement Partner” of what will now be known as the TUDOR United SportsCar Championship. 2014 also saw even more additions to the family with the launch of the TUDOR Heritage Ranger, a new version of the TUDOR Heritage Black Bay and launch of the TUDOR Style line.

BaselWorld 2016 saw the introduction of the Black Bay Bronze and Black Bay Dark models and have showed how TUDOR are continuing to grow and respond to their customers wants by keeping up with current trends.

Like with every brand, it will be interesting to see how the brand evolves and develops in future years and we are excited to see how it will do so.