Rolex Daytona Everose – Inspired by Elle MacPherson

A recent addition to the extensive collection of Rolex watches at Johnsons Jewellers is the Rolex Daytona Everose.  This is the first Daytona made of the special Everose gold alloy developed by Rolex which contains gold, copper and platinum. The watch features an eighteen carat Everose gold 40mm case, and bracelet, with rose gold dial and black sub dials. The bracelet like with other Daytona models features both brushed and polished Everose gold links. The watch features the standard Daytona chronograph movement featuring the Rolex paramagnetic blue Parachrom hairspring and Paraflex shock absorber designed to protect the movement shocks.  

With the growing popularity of ladies wearing larger sized watches, the Rolex Daytona has been a popular choice for women seeking a stylish watch for everyday as well as eveningwear. The trend was arguably started by Australian supermodel and timeless beauty Elle MacPherson who has always regularly photographed wearing larger watches. Since then, big Rolex watches worn by women has been a growing trend and is one that we are particularly excited about!    

Johnsons are eagerly awaiting delivery of the new all platinum Daytona and we will let you know as soon as it arrives!